VISIT JAPAN Travel Mart 2011
Business meeting for inbound tourism

Period: Nov. 22 (Tue) - 23 (Wed), 2011
Place: Pacifico Yokohama Exhibition Hall D

Actual number of overseas buyers who participated
No Country and area Number of participants
1 Korea 26
2 Taiwan 14
3 China 41
4 Hong Kong 9
5 Thailand 23
6 Singapore 16
7 India 1
8 Malaysia 7
9 United States 8
10 Canada 17
11 France 5
12 United Kingdom 10
13 German 3
14 Russia 21
15 Australia 14
16 Online 5
17 Denmark 1
18 Italy 4
19 Spain 1
20 Indonesia 1
21 Poland 1
22 Norway 1
23 Finland 1

Total 230 companies (22 countries/regions)

Actual number of overseas media who participated
No Country and area Number of participants
1 Korea 2
2 Taiwan 1
3 China 2
4 Hong Kong 1
5 Thailand 1
6 Singapore 2
7 India 1
8 Malaysia 2
9 United States 3
10 Canada 5
11 France 1
12 United Kingdom 2
13 German 1
14 Russia 3
15 Australia 1

Total 28 companies (15 countries/regions)

Actual number of domestic sellers who participated
No Prefecture and area name Number of participants
1 MICE 9
2 Sports 2
3 Theme park 11
4 Transportation/Transit 13
5 Unique Venue 8
6 Travel company 46
7 Hotel Chain 61
8 Hokkaido 32
9 Aomori 2
10 Iwate 3
11 Miyagi 3
12 Yamagata 1
13 Fukushima 1
14 Ibaraki 5
15 Tochigi 8
16 Gunma 5
17 Saitama 2
18 Chiba 12
19 Tokyo 14
20 Kanagawa 16
21 Niigata 8
22 Toyama 1
23 Ishikawa 2
24 Yamanashi 6
25 Nagano 10
26 Gifu 5
27 Shizuoka 9
28 Aichi 8
29 Mie 6
30 Shiga 3
31 Kyoto 11
32 Osaka 10
33 Hyogo 1
34 Nara 2
35 Wakayama 2
36 Tottori 1
37 Shimane 2
38 Okayama 2
39 Hiroshima 9
40 Yamaguchi 1
41 Tokushima 3
42 Fukuoka 2
43 Kumamoto 1
44 Oita 2
45 Kagoshima 4
46 Okinawa 7

Total 372 companies (393 corners)

Fam-trips

Tour period: Nov. 18 (Fri) - 21 (Mon), 2011
* Implemented to cover overseas buyers and overseas media who participated in the business meeting for inbound tourism.

Courses and numbers of participants
No Courses Number of participants
1 3 days, 2 nights in Hokkaido 22persons
2 3 days, 2 nights in areas in and around the Kanto region 25persons
3 3 days, 2 nights along the Golden Route 26persons
4 4 days, 3 nights in Kyushu 23persons
5 4 days, 3 nights on Okinawa Island 29persons
6 2 days, 1 night at FIT and New Tourism sites 17persons
7 4 days, 3 nights of the recommended media course 27persons
8 3 days, 2 nights of the Tohoku support course 20persons

Total 189 persons (162 person, 27 person)